Latest East Sales & Offers

East Summer Sale

East Clearance Sale is now on with up to 55% off clothes and accessories to suit every occasion!


EAST started out in 1994 as a quirky boutique with a singular and inspired vision: to create and promote gorgeous garments based on Eastern styles and sensibilities. Today, they have over a hundred outlets in addition to their impeccable online store, making them one of the major success stories of the fashion world. Their wide range of clothing (including everything from jumpers and cardigans to tunics and kaftans) utilises prints, colours and even textures from around the globe, and is aimed firmly at women with an irrepressible sense of individuality and panache. Where possible, EAST even use natural fabrics to achieve their effects, guaranteeing that their garments look and feel completely authentic.



East sales for 2024

  • 1st January 2024 - East New Years Day sales for 2024.
  • 29th March 2024 - Good Friday sales for 2024; see you there!
  • 1st April 2024 - Easter Monday sales for 2024.
  • 6th May 2024 - East Early May Bank Holiday sales for 2024, add to your diary now!
  • 27th May 2024 - Spring Bank Holiday Monday sales, save the date.
  • 26th August 2024 - Summer Bank Holiday Monday sales.
  • July 2024 - East Summer 2024 sales, joining us?
  • 29th November 2024 - East Black Friday sales in 2024 start on Friday 29th November.
  • 26th December 2024 - Boxing Day 2024 sales, don't forget!




Black Friday this year falls on Friday 29th November 2024.

But if you wait until then to visit the East site, you might well find that you have missed some of the biggest Black Friday sale bargains.

In 2024, we saw lots of Black Friday sales starting earlier in the week - based on that we expect the East Black Friday Sale to start on Saturday 23rd November.

And with stock problems across retail, we expect that many retailers will kick off their Black Friday Sales even earlier, at the beginning of November. That's great news for bargain hunters - you will have even longer to snag some incredible savings.



Latest Sales


East Boxing Day Sale 2023

East boxing day sale is now on. Shop the boxing day sale at East today!

Start Date: 26/12/2023

East Black Friday Sale 2023

Black Friday has come to East. Massive savings to be had. Don't miss out!

Start Date: 24/11/2023

East Summer Sale 2023

Check out the Summer Sale at East. Grab yourself a bargain at East today!

Start Date: 01/07/2023

Finish Date: 31/08/2023

East Summer Bank Holiday Monday Sale 2023

It's the Summer Bank Holiday sale at East. Shop the sale today!

Start Date: 28/08/2023

East Spring Bank Holiday Monday Sale 2023

The East Spring Bank Holiday sale is now on. Take advantage and don't miss out!

Start Date: 29/05/2023

East Early May Bank Holiday Sale 2023

Grab yourself a bargain in the May Bank Holiday sales at East. Shop now!

Start Date: 01/05/2023

East Easter Monday Sale 2023

The East Easter sale is on now. Why not treat yourself and shop the sale today!

Start Date: 10/04/2023

East Good Friday Sale 2023

It's the Good Friday sales at East. Big savings to be had. Shop the sale!

Start Date: 07/04/2023

East January Sales 2023

East January Sale now on with massive savings to be had. Shop the East sales now!

Start Date: 01/01/2023

Finish Date: 31/01/2023

East New Years Day Sale 2023

New Years Day Sales at East. Big savings to take advantage of. Don't miss out!

Start Date: 01/01/2023